Fashion Industry's dirty little secret
Overproduction has become the name of the game. With billions of garments churned out each year, it's like a never-ending conveyor belt of clothes.
At WHIMS, we believe in quality over quantity, offering limited edition collections that make a statement without overwhelming the planet.
A mind-boggling 80% of your wardrobe remains neglected, crying out for attention! Let's smash that underutilisation cycle to smithereens, starting a fashion rebellion with WHIMS.
We carefully craft each outfit to be Multi-styled for all your occasions– mix, match, and flaunt them with audacity!
Research shows that the average person hoards up to 80% of their clothing. Let go of those outfits that no longer spark joy and create space for something new.
At WHIMS, we're here to help you curate a wardrobe that truly reflects your style and values. Embrace a more intentional approach to fashion and let go of the excess baggage.
Our approach
SIGNUP
>
Join
The WHIMS
Community
Slowing
Down
Initiating THE DEGROWTH MOVEMENT IN INDIA
We wholeheartedly embrace the philosophy of "less is more." Our vibrant community thrives on inspiring discussions that ignite change, challenging the status quo to shape a better, more mindful future.
COMMUNITY
FIRST
Making our community
the Cornerstone of it all
The voice of our community can shape us better. Collaborations and initiatives that create an impact, influencing the future of our brand. Together, we spread the word of degrowth, building a network to thrift, lend, borrow, and embrace mindful fashion choices.
A CIRCULAR
SYSTEM
Consciously crafted
to last a lifetime
At WHIMS, we're not just selling outfits; we're creating a sustainable legacy. Through our buy-back initiative, we give your WHIMS a second life, extending their journey far beyond the ordinary. Each piece carries the story making a lasting impact on the world we share.
Why join the community?
Express your enthusiasm and be welcomed
Dm us “Im a Changemaker” or make a purchase to become a part of our community
1
Get Access to our
Whimsical Community
Meet like-minded changemakers who are doing good on a whim.
2
Use your voice to
Make an Impact
Collaborate & contribute on causes that matters, and most importantly spread awareness about your B.S
3
How It Works
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